Categories Marketing Agencies Creative Media Sustainability Technology

The Drum Network speaks

News, insights and stories from inside the marketing industry

A signpost against a gradient sunset sky

2 days ago

5 min read
The ‘new traveler’: How much has behavior really changed post-pandemic?
The Drum Network
The front page of a newspaper reads 'Welcome to the Olympics' in French

2 days ago

5 min read
It’s the summer of sports – and sponsorship
The Drum Network
A man with a backpack looking out over a lake

2 days ago

6 min read
Influencer-brand partnerships are huge in travel – but they’re not easy to pull off
The Drum Network
A world map surrounded by money

3 days ago

5 min read
Travelers’ expectations are soaring along with prices. How can marketing keep up?
The Drum Network
The sun low over the sea with waves breaking on the beach

3 days ago

6 min read
The economic sun is shining, but is your e-commerce strategy beach-ready?
The Drum Network
A futuristic car cockpit

4 days ago

5 min read
As manufacturers reimagine car ownership, fashion and entertainment take the wheel
The Drum Network
A neon sign of shaking hands

4 days ago

6 min read
Account managers are more vital than ever – don’t let anyone tell you differently
The Drum Network
Two travel influencers amid a field of hot-air balloons

4 days ago

5 min read
From paying influencers to attracting them: A new paradigm in travel marketing
The Drum Network
The wing of a plane

5 days ago

4 min read
As AI search takes over, airline websites are an interesting battle ground
The Drum Network
A daisy growing in a sunny field

5 days ago

6 min read
Marketer confidence is back, and the budgets can’t be far behind
The Drum Network
Two puppets, of an older man and an older woman

5 days ago

6 min read
Want to appeal to multigenerational travelers? Follow the grandparents
The Drum Network
A black car, surrounded by shiny particulates

29 Jul 2024

5 min read
Showroom tech is driving a new era of automotive marketing, but are we there yet?
The Drum Network
A freshly baked cookie on a tray

29 Jul 2024

4 min read
Questioning if your data is future-proofed? GA4 can provide the answer
The Drum Network
A hand holds a mobile phone taking a picture of a sunset on a beach

29 Jul 2024

5 min read
Amid ‘anti-tourism’ protests and TikTok mania, travel marketers must tread carefully
The Drum Network
A hand shaping itself around the outside of a light-ring

26 Jul 2024

7 min read

Sponsored

As influencer marketing strives for authenticity, diversity and independence are key
Promoted
A woman sits at a table at a party with a carton of juice in front of her

25 Jul 2024

5 min read
When it comes to sustainability, agencies need to offer action as well as words
The Drum Network
A plane comes into land on a runway

24 Jul 2024

5 min read
Your luxury landing page can be so much more than a website ‘portal’ – here’s how
The Drum Network
A human head forms from grid lines

24 Jul 2024

5 min read
Humanizing AI is an ethical conundrum. But that doesn’t mean we shouldn’t do it
The Drum Network

Explore more content

Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024