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Open Mic

Open Mic is a self-publishing platform that allows companies to distribute in-depth thought leadership to The Drum's 1.5 million monthly readers. Here you'll find industry-leading insights, covering anything from current marketing trends, to overcoming crucial challenges in today's - and tomorrow's - world. Whether you're looking to hone your social media strategy, source first-party data in the age of privacy, or decipher vague industry jargon, we have the content for you.

Want to publish your company's own insights? Enquire about our Open Mic membership packages here.

3 days ago

10 min read
Red flags for customers: What visual to avoid in your marketing communication

4 days ago

3 min read
The case for programmatic infrastructure in out of home advertising

4 days ago

4 min read
How marketers can score big in the summer of sport

3 days ago

6 min read
Top AI strategies for Southeast Asia’s mobile marketers

4 days ago

5 min read
The attention Olympics: How brands can win gold capturing consumer attention using OOH

5 days ago

9 min read
An app marketer’s guide to deep links and why you need them

19 Jul 2024

6 min read
This is the best time for brands to re-think their loyalty programs - here's why

19 Jul 2024

8 min read
Only 25% of advertisers are ready for a cookieless world - these 7 strategies can help

19 Jul 2024

4 min read
The strategic advantage of in-game advertising for marketers

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