Andrew Tindall

SVP at System1

System1
Stills from Hellman's, Philadelphia and Oreo ads
Opinion

Andrew Tindall’s H.O.T. S.H.I.T. list: 2024’s 11 most effective ads so far
Two men in suits emerging from their wedding ceremony, one with his arm raised in celebration, the other looking at his wedding ring, as guests throw confetti
Opinion

Don’t make gay ads for the gays, make gay ads for profit
The marketing scientists - bad panels
Opinion

Can we make panel chats... not shit?
A cut up of several winning ads, they all feature people eating noodles
Opinion

What 15,000 consumers actually think about Cannes Lions winners
Image
Opinion

Creatively awarded ads, once effective, are now officially average
The latest cartoon from Andrew Tindall and Dhananjay Khanna
Opinion

The best and wurst of pre-testing: why marketers need to visit my sausage factory
Uncommon Creative Studio’s REAL work and Tom Birt’s horribly fake work that we should 100% not appreciate or celebrate
Opinion

Are ‘fake ads’ helping or hindering the advertising industry?
Super Bowl
Opinion

It was adland’s worst Super Bowl in years, but everyone is too afraid to tell you
A cartoon showing cars flying by an out of home spot. To the disappointment of marketers.
Opinion

7 out of 10 OOH ads don’t work. Here’s why and how to fix them
Snoop
Opinion

Snoop Dogg’s stove stunt proves no one knows what marketing is
Christmas reruns are working with audiences
Opinion

Cadbury, Coke and National Lottery reruns prove you don't need new Christmas ads
Amazon's 'Joyride' ad, complete with an additional Turkey
Opinion

Amazon’s ‘Joyride’ is no Christmas turkey – it’s one of the world’s most effective...