Categories Marketing Agencies Creative Media Sustainability Technology

Data & Privacy

Data and privacy has become a controversial topic, with brands adopting more strict measures in order to adhere to the regulations around customer data and privacy.

We take a closer look at the legislation surrounding user data and how it has had an impact on some of the world's most reputable brands.

X app display in app store on mobile phone screen

12 Jul 2024

8 min read
X’s ad policies & pay-to-play blue checks face probe; experts see more EU crackdown ahea...
Social Media
Andrew Eifler and Matthew Hogg Discuss the Future of Advertising

10 Jul 2024

2 min read

Sponsored

The Drum Show: how AI, retail media and CTV are reshaping the ad landscape
Promoted
How Cadbury, Odeon & Vodafone are putting AI to work

08 Jul 2024

7 min read

Sponsored

How Cadbury, Odeon and Vodafone are putting AI to work for creative, media & measurement
Promoted
A full stadium at Wimbledon

04 Jul 2024

3 min read
IBM elevates Wimbledon experience with cutting-edge AI and data insights
wimbledon
How can contextual advertising help brands stay ahead of the competition?

01 Jul 2024

5 min read

Sponsored

How brands can use sporting events to score new audiences
Promoted
The importance of partnerships and collaborations can’t be underestimated

27 Jun 2024

2 min read
The Drum Show: LG Ad Solutions and Comcast talk CTV creativity, data & partnerships
Cannes Lions
Two people hiking across a mountain

27 Jun 2024

5 min read

Sponsored

Why a ‘travel state of mind’ is the new, non-endemic advertising goldmine
Promoted
Cameron Clarke

19 Jun 2024

1 min read
The Drum Show at Cannes: Media.Monks, Adobe, Reckitt & Tripadvisor talk AI
Cannes Lions
A shot of an anxious eye

19 Jun 2024

5 min read
Is it time to panic about Google’s SGE?
Opinion

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024