Categories Marketing Agencies Creative Media Sustainability Technology

Targeting

A marketplace gives advertisers all the tools they need to see the full picture of their media buys

10 Nov 2022

5 min read

Sponsored

Marketers, to take control of your supply chain you need more than ‘just’ a DSP
Promoted
Stack of choc chip cookies on a laptop

02 Nov 2022

6 min read

Sponsored

Consumers value ad-funded content but have no taste for cookies
Promoted
Birds eye view of people walking fast

30 Sep 2022

6 min read

Sponsored

Beyond crumbling cookies: how first-party IDs are helping marketers unlock value today
Promoted
1 yellow pawn surrounded by black pawns

12 Sep 2022

4 min read

Sponsored

Why it’s time to finally abandon audiences
Promoted
Sunset fading into dark skyline

30 Aug 2022

5 min read
Privacy-driven short-tail bias leaves marketers at a loss as measurement ‘fades to black...
Opinion
Girl standing in street wit headphones

17 Aug 2022

6 min read

Sponsored

A little more conversation: how programmatic is driving podcast ad innovation
Promoted
US Congress building

28 Jul 2022

5 min read
Marketers should consider federal privacy bill ADPPA a done deal. What’s next?
Opinion
Cookies falling and being crumbled

26 Jul 2022

5 min read
Post-cookie success demands a shift from ‘personalized’ to ‘personified’ advertisi...
Opinion
Woman excited while looking at phone

14 Jul 2022

7 min read
Why data unions are the optimal solution for a post-cookie world
Opinion

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024